Reknown wrote content for this series of quarterly reports on behalf of Shiji, analyzing data from millions of reviews and thousands of hotels around the world to help hoteliers benchmark performance against industry peers.
Hotel Management Book: Cloudbeds
Reknown wrote this book about modern hotel management in collaboration with the Cloudbeds team, interviewing over 20 staff members and clients, performing research and drawing from our experience and expertise in the hotel industry.
Marketing Strategy & Execution: Versante Hotel
Reknown oversaw all marketing activities for this new luxury boutique hotel, including planning and budgeting, brand and positioning, website content, paid media, SEO & SEM, social media, collateral and CRM.
Guide & Workshops: Destination British Columbia
Reknown developed a guide and two 3-hour workshops in online reputation management on behalf of Destination BC, the government destination marketing organization, delivering over 100 sessions to communities across the province to rave reviews.
Lessons in Revenue E-book Series: IDeaS
Reknown collaborated with the IDeaS team to research and write a series of e-books on advanced topics in revenue management, including dynamic pricing, demand forecasting and revenue optimization.
