What’s Next for the Hospitality Industry in 2025? The Hotel Yearbook Has the Answers
The 2025 Hotel Yearbook is now out, and it’s a must-read for anyone looking to stay ahead of the latest […]
Fresh Hotel Industry Insights: New Content from Our Hospitality Tech Partners
Reknown Marketing has been off to a strong start this year, collaborating with leading hospitality tech companies to create content […]
Content Strategy in 2025: Time for a Refresh
In today’s digital landscape, technology companies face a growing challenge: building business using traditional outreach methods is getting harder. Prospects rarely answer calls, open emails, or click ads. Schedule a demo? Good luck.
Is It Time to Refresh Your Resource Library?
For hospitality tech companies, a resource library is a cornerstone of marketing strategy, a dynamic learning hub that attracts traffic to the website, generates qualified leads, and nurtures prospects along the path to purchase.
AI in Hospitality: Key Takeaways from HITEC
At HITEC in Charlotte in June, Daniel Craig, Founder & Chief Strategist of Reknown Marketing, was interviewed by Simone Puorto on behalf of Hospitality Net. In this short video, Daniel shares his main AI takeaways from HITEC.
Is AI Over-hyped? Or Do We Actually Need to Learn This Stuff?
After so much buzz about AI over the past two years, things have grown a bit quiet. Was it all just marketing bluster, or is generative AI still poised to transform how we work and live? To find answers, it’s helpful to look at the path new technologies typically follow from inception to mass adoption.
Key Stats on Artificial Intelligence in 2024 – and What They Mean for Hotels
Don’t look now, but budget season is around the corner, and hoteliers will soon have to decide how much time and resources to dedicate to Artificial Intelligence in 2024. To help understand where AI adoption is heading, we round up key stats on the impact of AI on work and the labor market.
Flagship Content: Playing the Long Game in Hospitality Tech Marketing
Creating content that generates high levels of engagement, website traffic, and leads is one of the top challenges marketers face today. One of the most effective ways to achieve these objectives is flagship content.