Reknown Content Marketing for Hospitality Tech 2025

Reknown Marketing has been off to a strong start this year, collaborating with leading hospitality tech companies to create content that explores industry data and trends, educates hoteliers, and highlights the value of hospitality technology.

Here’s a look at some of our latest projects:

Cloudbeds User Experience Report - Reknown MarketingThe PMS User Experience Report (Cloudbeds)

Cloudbeds commissioned research to examine the PMS user experience for hotel employees worldwide. This report uncovers key findings, revealing how a well-designed PMS can enhance employee efficiency and productivity, as well as boost confidence, career growth, and job retention.

Read the PMS User Experience Report.

IDeaS eBook - Total Revenue & Profit OptimizationTotal Revenue & Profit Optimization Report (IDeaS)

With advances in data accessibility, revenue management technology, and industry expertise, total revenue management is now within reach for hotels of all sizes. This e-book outlines the key components and strategies for maximizing revenue across the entire hotel operation—helping hotels increase guest spend, improve efficiency, and enhance profitability.

Download the Total Revenue & Profit Optimization E-book.

D-EDGE 2025 Hotel Distribution Report - Reknown2025 Hotel Direct Distribution Report (D-EDGE)

New data from D-EDGE reveals that direct booking distribution costs average just 3.4%, significantly lower than the 15–28% commission rates charged by OTAs. This annual report analyzes booking trends across search, metasearch, display, and social advertising, providing insights to help hotels refine their direct booking strategies in 2025.

Read the 2025 Direct Distribution Report.

Sertifi Guide - Hotel Fraud & Chargebacks - Reknown MarketingTaking Charge of Chargebacks: A Hotelier’s Guide to Combatting Fraud (Sertifi)

Chargebacks and online payment fraud are costing hotels thousands of dollars each year. While fraudsters continue to evolve their tactics, hoteliers now have more tools than ever to prevent fraud and successfully dispute chargebacks. This guide walks hotels through best practices for protecting their revenue.

View the Taking Charge of Chargebacks Guide.

Coming Soon: More Expert Insights for Hoteliers

Stay tuned for upcoming releases, including:

  • 2025 Independent Lodging Report (Cloudbeds)
  • Webinar: Strategies to Capture More Revenue This Summer (RoomPriceGenie)
  • New instalments in the Lessons in Revenue e-book series (IDeaS)

Need High-Quality Content That Drives Engagement?

Reknown Marketing specializes in creating compelling, data-driven content that generates clicks, shares, and leads for hotels, hospitality, and technology companies.

To learn more, contact Daniel Craig at Reknown today.