At HITEC in Charlotte in June, Daniel Craig, Founder & Chief Strategist of Reknown Marketing, was interviewed by Simone Puorto on behalf of Hospitality Net.

“How will AI impact the hospitality industry in the next year?” asked Simone.

Based on his meetings with hospitality tech companies, Daniel shared his main AI takeaways from HITEC:

· The battle of the AI chatbots has begun.
· There was lots of chatter about AI, but it’s still in the early stages.
· Tech companies need help clarifying their AI pitches.
· The potential of AI is unlimited; it’s up to hotels to decide how far to go.
· Part of that decision will be made by consumer demand for efficiency.
· Exciting times ahead.

Watch the video here: